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Super Bowl LI will be the 51st championship game of the National Football League, where the American Football Conference (AFC) champion will face off against the National Football Conference (NFC) champion. The game will take place on Sunday, February 5th, 2017 at NRG Stadium in Houston, Texas. This will be Houston’s third time hosting the Super Bowl.
The AFC field includes the #1 seeded New England Patriots, the Kansas City Chiefs, the Pittsburgh Steelers, the Houston Texas, the Oakland Raiders, and the Miami Dolphins. The Dak Prescott-led Dallas Cowboys are at the top of an NFC bracket that includes the Atlanta Falcons, Seattle Seahawks, Green Bay Packers, New York Giants, and Detroit Lions. The playoffs will debut with the Raiders and Texans facing off in the AFC wild card, and the Lions and Seahawks facing off in the NFC wild card.
Lady Gaga will headline the Super Bowl halftime show. She performed the National Anthem at last year’s Super Bowl and released her fifth studio album, Joanne, in October 2016. The Super Bowl halftime show is one of the most watched musical performances of the year. 116.5 million viewers tuned into Super Bowl L’s halftime show, which was headlined by Coldplay and featured performances from Beyonce and Bruno Mars.
Super Bowl LIVE is a fan festival in downtown Houston for the days leading up to the game. The free event will include food, music, entertainment, attractions, and more. Super Bowl LIVE will allow fans who don’t have tickets to the big game to experience the excitement of the Super Bowl. It is estimated that 1 million people will attend the festivities.
The fan festivities and the Super Bowl game require massive amounts of volunteers. The Houston Super Bowl Committee has interviewed over 15,000 people in order to recruit a team of 10,000 volunteers who will assist all Super Bowl activities.
As Super Bowl viewership grows, the commercial prices soar as well. Super Bowl commercials have been a staple of the Super Bowl experience for audiences, due to the creativity and humor of the advertising. Fox Sports is reportedly charging $5 million for a 30-second slot during the broadcast. This rate illustrates the growing spectacle and viewership of the Super Bowl.